During a recent international visit to the University of South Bohemia in České Budějovice, the General Secretary of KreativEU, Célio Gonçalo Marques, met with Rector Pavel Kozák. The meeting provided an opportunity to strengthen collaboration between partner institutions and explore future synergies within the KreativEU European University Alliance. Discussions focused on strategic priorities for the future of European Universities Alliances, with particular emphasis on sustainability, funding, competitiveness, and the European Degree.